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Use Cases

Name-Your-Price & Flexible Pricing on Shopify

With auto-accept set to accept any amount, Make an Offer becomes a pay-what-you-want or name-your-price tool. Merchants who want flexible pricing—digital products, creative work, or experimental pricing models—can let customers choose their own price. Suggested amounts and custom fields help guide buyers toward fair ranges without enforcing a minimum, while automated negotiations handle the flow without manual review. This creative use case appeals to artists, indie creators, and stores testing value-based pricing.

Below we cover what pay what you want means for Shopify merchants, how Magical Make an Offer handles the setup, and links to setup guides and detailed articles.

Pay What You Want: Pay-what-you-want (PWYW) is a pricing model where the customer decides the final price instead of the merchant. Common in donations, charity sales, and value-based purchases — customers pay what they can afford or what they feel the item is worth. Unlike fixed pricing, PWYW gives buyers flexibility and can increase conversion for nonprofits, digital products, and one-of-a-kind items. Make an Offer can support this model by setting auto-accept rules that accept any amount, effectively turning the offer flow into a name-your-price or donation mechanism.

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Install Magical Make an Offer on Shopify and see the difference today.

Install Magical Make an Offer on Shopify