Quick Answer
If you’re trying to add a “Make an Offer” option to your Shopify store so customers can name their own price, Shopify doesn’t support this natively and common workarounds are inefficient or costly.
A make-an-offer app like Magical Make an Offer adds price negotiation directly to product pages in minutes with no coding required, helping you capture buyers who expect to negotiate and would otherwise leave. Many Shopify merchants in categories like jewelry, antiques, and resale already use this approach successfully to turn browsing interest into real purchase conversations.
Watch: How to Add Shopify Make an Offer (37 seconds)
Your options for adding Make an Offer on Shopify
Merchants who want to let customers negotiate prices usually explore Shopify’s native options first. In practice, there are only two real paths: using workarounds built into Shopify, or adding a dedicated make-an-offer app.
Shopify’s native workarounds are limited and manual
Shopify does not include a built-in Make an Offer feature. You could resort to replacing the Add to Cart button with a contact form, but this removes the ability to purchase instantly and requires manually reviewing every inquiry. Merchants can also pursue custom development to add a Make an Offer flow, but this approach is expensive, time-consuming, and difficult to maintain, making it unrealistic for most Shopify stores.
A make-an-offer app enables negotiation without breaking checkout
A dedicated app like Magical Make an Offer adds price negotiation directly to product pages while keeping Add to Cart intact. Customers can submit offers in seconds, and merchants can accept, decline, or counter without manual back-and-forth, making it easier to capture buyers who expect to negotiate and turn existing product traffic into real sales conversations.
How to Add Make an Offer to Shopify in 3 steps:
1. Install the App
Install the app for free from the Shopify app store.
2. Set Your Rules
Pick the products or collections you want to enable offers on, choose how offers appear, and decide whether to enable automation.
3. Activate the App
Turn it on in one click and start receiving offers from customers.
What Merchants Are Saying
Shopify merchants use Magical Make an Offer to boost engagement, clear inventory, and close deals faster, with no coding or guesswork required.
★★★★★
Ourtypes, United Kingdom
“Very cool. Easy to use and we’ve made a sale in the first hour of installing it.”
★★★★★
Hobby Gems, United States
“Magical Make an Offer is by far the best “make offer” application available. I love that I can customize the offer templates and outgoing messages to fit the needs of my store. Customer service is top notch as I had received quick responses and recommendations how to improve the customer’s experience. Great application overall!”
If you’re ready to start negotiating prices and increasing conversions, Magical Make an Offer makes it easy, right out of the box.
Supporting Answers
How to Add Make an Offer Using an App
The fastest and easiest way to let customers make offers on your Shopify store is by using an app like Magical Make an Offer. Using an app automates the entire process to save time, keeps the “Add to Cart” button functional to keep conversion rates up, and filters out lowball offers that aren’t worth your time.
For most merchants, installing an existing app is the best approach. We’ve compared the top Make an Offer apps available today. Here are the best options:
- Make an Offer (recommended) is the most-reviewed app with automated rules to accept, decline, and counteroffer.
- Nibble uses AI for negotiation, but quickly gets expensive for a high volume of offers.
- Negotio is fully automated, but lacks customization and doesn’t collect emails.
Magical Make an Offer is the best app for Shopify merchants looking to accept offers. It works well for merchants selling jewelry, antiques, used furniture, collectibles, or any other negotiable products.
It’s super easy to get set up too…no coding needed. Install the app now and start accepting offers today!
How to Add a Make an Offer Feature Natively in Shopify
Shopify does not have a built-in make an offer feature. Two workarounds exist but both with major drawbacks.
1. Replacing the “Add to Cart” Button with a Contact Link
This involves changing the button to “Make an Offer” and directing it to a contact form. Add a line “We accept offers on this item” on the product page so people will know they can contact you to negotiate.
Why it falls short:
- Every offer must be reviewed individually.
- Removing “Add to Cart” confuses customers and lowers sales.
- There is no way to filter out lowball offers or auto-respond. There won’t be any sophisticated ways to manage your inquiries if you get a lot of them.
2. Custom Coding a “Make an Offer” Button
This option is a lot more sophisticated and will enable features that weren’t possible when simply replacing the “Add to Cart” button with a contact link, however this option isn’t easy to set up without the help of a developer.
Why it falls short:
- Requires hiring a developer to add and edit, making it an expensive and complex option.
- Custom code must be continually updated for compatibility and is prone to breaking.
- Poorly implemented code can create security vulnerabilities.
If you run a small or medium-sized Shopify store, neither of these solutions is ideal. Replacing the “Add to Cart” button with a contact form means customers cannot purchase on-the-spot, reducing sales. Custom coding is costly, time-consuming, and requires a lot of maintenance.
The best solution? Use an app like Magical Make an Offer. It’s quick to set up, fully automated, and lets you start negotiating sales instantly. Install Magical Make an Offer today and start closing more deals!
Real-Life Experiences
I surveyed over 48 Shopify merchants about e-commerce challenges and pricing flexibility. Managing inventory, marketing & promotion, and setting prices and discounts were among the biggest challenges. Many merchants were hesitant at first, but saw clear success after adding a make an offer feature. Small changes in pricing strategy can make a big difference. Make an offer helps them clear aging inventory and increase sales by capitalizing more on people’s willingness to pay.
-Kyle Godon, Shopify App Expert
Key Takeaway
Manually handling offers on Shopify is inefficient and limits conversion potential. A dedicated app like Magical Make an Offer simplifies price negotiations, giving merchants full control while enhancing the customer experience. Automating the process ensures a seamless, scalable solution that helps close more sales.
Start accepting offers on your Shopify store today. Try Magical Make an Offer and turn browsing customers into buyers!
Magical Make an Offer
Use the Magical Make an Offer app to sell more products. Easily add Make an Offer and Pay What you Want buttons to products.
